"To Pick Up or Not to Pick Up?" - March 30, 2025

Hey Future Owner,

When Boundaries Meet Opportunity

Today was quiet on the surface—light activity, a few website tweaks, and some quick responses to inquiries. But under that calm? A moment that every entrepreneur eventually runs into.

Since switching to OpenPhone, calls now roll to voicemail during “off-hours.” Technically smart. Professionally sound. But emotionally? Kind of brutal. I missed a call today that could’ve been a sale. I held the line, though—no pun intended—and instead, sent a few texts to keep the presence alive without breaking the boundary.

This tension is real: wanting to be always available, but also knowing that sustainability lives inside structure. Still, I won’t lie—I was tempted. And that temptation? It’s a reminder of how hard it is to grow something while also trying to protect your own energy.

Closing Thoughts

These moments are small, but they matter. They shape how your business shows up and how you show up for yourself. Every no-pickup is a quiet yes to the bigger picture.

Catch you on the next wave…