Super Bowl Sunday Wasn't a Day Off—Here's What Got Done - February 9, 2025

Balancing work and play, locking in deposits, and getting my books in order—January's recap and key takeaways

Ramon Luna
February 10, 2025

Most people treat Super Bowl Sunday as a day off—but not me! As long as I have a device, internet, and leads coming in, I’m on it.

I spent the morning getting my QuickBooks in order. That’s right—I’m officially reconciled and (hopefully) ready to file taxes.

Signed & Executed Projects – January felt slow, but we still had 5 events totaling almost $4K.
Revenue – Took in a little over $10K, including deposits for future events. Last year? Just $3K.
Net Income – Took a $1K loss (before counting the $2K I paid myself).

COGS (Cost of Goods Sold) – Made up 60% of income, thanks to white flooring from SnapLock and two clear-top 15x15 high-peak tents from Central.
Contract Labor – Significantly lower this time. I had been classifying my own pay as contract labor, but reclassifying it is a headache. Lesson learned! Now it’s considered an Owner’s Withdraw, which unfortunately doesn’t show up in the profit and loss statement.
Vehicle Expenses – A hefty 20% of income, largely due to a spike in insurance premiums (paid upfront in January). Hoping this smooths out.

Paused a Google Ads campaign for chair and table rentals—because getting leads for 10 chairs at a time was driving me nuts.
Sent out estimates, followed up with leads, and even secured a deposit for a dance floor setup in June.

January had ups and downs, but progress is progress. Today was a good day.