Lessons from the Warehouse: CRM, Margins & College Gigs - March 3, 2025

Lessons from Today: CRM, Margins, and College Gigs

Repeat Clients & Missed Reminders
Started the day with a drop-off in Buckhead for a repeat client. Funny enough, I almost sold the exact chairs they like to rent. Clearly, they aren’t a hot item otherwise. The real miss? I had an email from months ago mentioning this booking, but I didn’t set a reminder. The client reaching out—along with our full email history—was a humbling moment. Time to bump that CRM up the priority list.

Linen Wrinkles & Cutting Corners
The client also requested pressed linens. I tried a last-minute dryer trick, and while it worked for some, others still looked rough. I had plenty of time to contract a linen service but got greedy with margins. Lesson learned.

Small Wins: Smooth Logistics
On the bright side, I knew exactly where I was going, avoided the morning rush, and got in and out in under an hour. Efficiency matters.

College Gigs & Pricing Realities
After checking on incoming orders at the warehouse, I wrapped up the day at home. Not many calls or inquiries, but I did get a surprising 5-star review from a college job last weekend. That gig had five different points of contact, which is common when schools aren’t the direct client. These groups negotiate hard and act like they own your time. Maybe they do. Either way, this reinforced why I stopped undercutting myself just to win business.

Takeaways:

• CRM is a must—no more missed follow-ups.

• Pressed linens aren’t optional. Time to outsource.

• Not all chairs are worth keeping.

• Pricing correctly saves headaches.

Onward and upward.